Jones Village Bakery Acquired by Menissez Bakery Group
In a landmark move for the bakery industry, Wrexham-based Jones Village Bakery has been acquired by the Menissez Bakery Group for an undisclosed fee.
This strategic acquisition marks a significant milestone, promising a multi-million pound expansion plan set to create 65 new jobs and introduce a state-of-the-art bread production line.
Founded in 1965, Menissez is a family-owned enterprise based in the north of France, with an impressive portfolio that includes Van Rooy and Le Marie Patisserie in Europe and Boulart in North America.
The firm purchased its controlling stake in Jones Village Bakery from Limerston Capital, a private equity firm that invested in the company in 2021.
Despite the change in ownership, Jones Village Bakery will continue to be managed by its existing senior management team, led by managing director Robin Jones, his brother Christien, operations director Simon Thorpe, and commercial director Lesley Arnot.
With several facilities on the Wrexham Industrial Estate and another in Minera, Jones Village Bakery currently employs 900 people.
Jones expressed their enthusiasm for the partnership with Menissez, highlighting the immediate investment this acquisition brings. Menissez is a brilliant company, and the family, headed by Laurent and Isabella Menissez, are true global pioneers of the bakery industry.
They went on to add that the synergies between their two companies and families are clear, and the new production line will feature the most modern, highly automated equipment available, enhancing their craft bakery skills.
Celebrating their 90th anniversary this year, Jones Village Bakery is proud of its heritage and excited for the future.
Since Limerston Capital’s investment in 2021, Jones Village Bakery has tripled in size. Jones extended their gratitude to Limerston for their support and expressed optimism for the new chapter with Menissez, expressing that this significant investment will enable them to fulfil their huge potential in terms of growth and reach a whole new level.
The CEO of Menissez Bakery Group, echoed these sentiments, noting the cultural and operational parallels between the two companies. Jones Village Bakery has been a shining light in the bakery industry for many years, and they have watched their growth with great admiration.
Like them, they are a family company and bakers at heart, sharing their culture and values, They also affirmed Menissez’s commitment to producing the highest quality baked goods while expanding capacity and reaching new customers.
Jones Village Bakery, established over eight decades ago, has become a cornerstone of the Wrexham community. Known for its high-quality baked goods and innovative production methods, the bakery has consistently invested in technology and staff development.
What’s more, the planned expansion includes the introduction of advanced automated systems, which will not only increase production efficiency but also ensure that the traditional craft skills of their bakers are maintained and enhanced.
The expansion will see the creation of 65 new jobs, reinforcing the company’s commitment to local employment and economic growth. The new bread production line is set to be the most modern of its kind, featuring cutting-edge automation technology that promises to revolutionise their production capabilities.
What’s more, this aligns with Menissez’s strategy of leveraging advanced technology to maintain high standards of quality and efficiency across their operations.
The collaboration between Jones Village Bakery and Menissez is expected to yield significant benefits, including increased market reach and the ability to tap into new customer bases both in the United Kingdom and internationally.
The Menissez Bakery Group’s extensive experience and resources will provide Jones Village Bakery with a robust platform for future growth, allowing them to scale their operations and expand their product offerings.
In conclusion, the acquisition of Jones Village Bakery by Menissez Bakery Group represents a promising future for both companies. This partnership not only brings immediate investment and expansion but also aligns two family-owned businesses with shared values and visions for growth.
With the combined expertise and cutting-edge technology, the future looks bright for Jones Village Bakery as they embark on this new chapter with Menissez. This deal underscores the importance of strategic partnerships in driving industry innovation and growth, setting a precedent for future collaborations in the bakery sector.
News Credits: Jones Village Bakery acquired by Menissez, with funds to create 65 jobs
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